JUST DO IT: Nike Unveils Sneakers Created by ‘LGBTQIA2S+ Visionaries’ to Promote ‘Fluidity’

The Nike Shoe Corporation released a new advertisement push this week to promote footwear created by “LGBTQIA2S+ visionaries” during Pride Month.

“The Be True 2022 collection is a celebration of love and its power to unite people through identity, expression, and sport. Created by LGBTQIA2S+ visionaries at Nike, the collection features fluid gradients, bold pieces, and materials that evolve with you,” posted Nike on Twitter.